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2019, November



Fictional project for the company "Naturdrogeriet". Redesign of their packaging focusing on giving the products a more "modern lifestyle" look.



As a part of a packaging course, we were assigned to do a (fictional) redesign of Naturdrogeriets packaging. The aim was to do someting plastic free, as the current packaging mainly consists of plastic.


The original packaging focused a lot on colors and pictures of the herbs used for the supplements. We decided to bring that with us, but to tone it down a bit and make it more nordic. We ended up using faded palettes and white line illustrations with a simple sans serif typography for a modern look.


The project is made in collaboration with Ida Jakobsen.



Skills used in the process

  • InDesign
  • Illustrator

Underneath, you will find different pictures of the project. Click on the pictures for full size.



PORTFOLIO | HELENE GERBER



helene@gerber.dk | +45 2063 4841