During the course "Visual Identity" at my PBA, we had to make a visual identity for CIE. I noticed during the presentation of CIE that the person representing the group pronounced the name "see".
The word "see / CIE" inspired my design proces and I built the identity around it. The center does research in innovation - which led to the phrase "CIE... How we can make a difference".
The phrase "CIE...How" is used on the difference merchandise items - "how to fuel great ideas" for a thermo cup, "how to power great ideas" for a power bank etc. It is also used to introduce the different events on posters or flyers.
My project was chosen (out of 15 projects) by the center as their new identity.
Skills used in the process
- InDesign
- Photoshop
- Illustrator
Underneath, you will find different pictures of the project. Click on the pictures for full size.